How I can help

Practical help with search, websites and automation.

Every business comes to this with a different problem. You might need to understand a drop in search traffic, find out how AI assistants describe your brand or make a time-consuming part of your work easier to manage.

I work across SEO, AI visibility, websites and automation. These areas often overlap, so we can start with what you want to improve and agree which help makes sense. You'll work directly with me throughout.

I'm an independent consultant based in Brighton, working with businesses across the UK and internationally.

Let's have a look

GEO & AI visibility

I check whether AI assistants mention your brand, how they describe it and which sources they use. From there, I identify the information, content and technical issues worth addressing, with recommendations based on what the audit finds.

What the work can include

  • Brand and competitor checks across ChatGPT, Claude, Gemini and Perplexity, with Google AI Overviews included in the paid audit.
  • A record of mentions, cited sources and inaccurate information in the answers tested.
  • Clearer information about your business, products and services, particularly where another organisation has a similar name.
  • Structured data and technical changes that help search systems access and interpret your site.
  • Content that answers relevant customer questions with useful detail and supporting evidence.
  • Monthly checks and reporting where ongoing measurement forms part of the engagement.

When this could help

You want to understand why your brand is absent from relevant AI answers, why competitors appear or why an assistant describes your business incorrectly. It can also give your team a starting point for deciding where AI visibility fits within your wider search work.

AI visibility audit · £4,000 Explore GEO & AI visibility

Technical & content SEO

I help you find and fix the issues that make it harder for customers to find your site. My experience covers iGaming, ecommerce and enterprise search, with work ranging from technical investigations to content planning and site migrations.

What the work can include

  • Technical audits, crawl investigations and server log analysis to understand how search engines access your site.
  • Migration planning, including redirects, content mapping and checks before and after launch.
  • Site structure and internal linking that make important pages easier to find.
  • Content planning around what customers need to understand before they act.
  • Support for internal teams, developers and the people responsible for wider projects.
  • Specialist SEO work for iGaming and betting businesses.

When this could help

Your search performance has stalled, a migration is approaching or your team needs an experienced specialist to investigate a problem. I'll help you identify the priorities and explain how they relate to the business.

Read the Ocean Bottle case study

Web & digital

I help plan and improve websites so they're easier to use, find and maintain. I lead the strategy, search planning and performance work, and bring in trusted specialists where a project needs additional design or development support.

What the work can include

  • Website planning and builds, with the platform chosen around your content and team.
  • Improvements to loading speed, accessibility and search performance.
  • Clear page structure and structured data that accurately describes the content.
  • Platform changes and site migrations, with attention to the search traffic and content you already have.
  • Coordination with designers, developers and your internal team.

When this could help

Your current site is difficult to maintain, slow to use or no longer fits the business. It can also help when you're planning a new site and want search, content and usability considered from the beginning.

Business process automation

I build workflows that reduce repetitive work in research, reporting and content production. I use these tools in my own business too, so I know that a useful automation needs to be understandable, affordable to run and worth maintaining.

The right solution might be a Python script, a connection between tools or a workflow that uses AI. I choose the approach to suit the task, so automation doesn't have to involve AI.

What the work can include

  • Scheduled competitor and market research, collected into a useful summary.
  • Content workflows that support research, drafting and editorial review.
  • Reports assembled from the analytics and marketing tools you already use.
  • A review of repetitive tasks, with priorities based on likely time savings and the work needed to build them.

When this could help

Your team repeatedly moves information between tools, assembles the same report or spends more time collecting material than using it. We can examine those tasks together and decide which would benefit from automation.

Explore automation

Let's work out the right starting point.

Most engagements begin with a paid audit or discovery project. That might focus on AI visibility, technical SEO or a workflow you'd like to improve. It gives us enough information to agree what needs doing and how much work is involved.

If you're unsure which service fits, tell me what you're trying to achieve. We can work it out together.

Let's have a look